PACKAGING DESIGN

PEEKABEE
ABOUT THIS PROJECT

It all started with a bee and a food pouch…
I had the pleasure of working with Peekabee from the initial logo concepts to finished packaging for their new reusable feeding products for the child and baby market. Using non-toxic silicone, these products aim to cut down household waste as well as being a practical, easy to clean solution for busy eco-conscious families. The branding needed to reflect the natural waste free message, so we used recycled card, and minimal colouring. The bee adds a fun twist as he appears on packaging holding the product in question. The range has expanded since that first little pouch and now includes the SILI range of feeding items.

CONCEPTS FOR DEEP TRUST
ABOUT THIS PROJECT

Although this unfortunately hasn’t progressed beyond concept stage (yet!) my client and I were excited about the direction that this was taking so I wanted to show the 4 concepts. These were for a new range of health and beauty products, starting with a Magnesium Oil spray. The target market was in the 35 year + range who were likely to purchase health, organic and sustainable products. The products needed to reflect these factors but also appeal as a luxurious and beautiful product to enhance a bathroom shelf.

EVOLUTION FUEL
ABOUT THIS PROJECT

I’ve been fortunate to work with these guys since their very first small coffee shop (Evolution Espresso) in Sippy Downs to the opening of Evolution Fuel in Maroochydore which expanded to include yummy home baked food as well as their delicious coffee. I designed the logos, branding and shop signage for both brands, and packaging briefs have included coffee bag designs, takeaway cup designs and food and drink labels.